design image by loungerie
The Three-Fold Path to a Productive Graphic Design Process – From Nonprofit Communicators and Design – design
I recently spoke with three nonprofit communicator colleagues and four graphic designers who outlined this three-fold path to a process that’ll ensure high-impact design for your nonprofit. Before you even get to the design process itself, remember to follow these five pre-design steps to effective graphic design, from finding the right designers to crafting a creative brief.
Here’s what your colleagues advise:
Be clear, comprehensive and realistic
Hudson River Sloop Clearwater Director of Communications Kitty McCullough swears by this maxim.